Healthcare, Visual Identity, Modern, Beauty, Wordmark, Packaging
Crafting the Menologie brand identity was a formidable endeavor, one that entailed the integration of strength and care within the healthcare industry, specifically catered to men. The challenge was to embody the brand’s commitment to men's health and well-being in a logo that speaks of vigilance, protection, and guidance. The resulting design marries the resilience and bravery symbolized by a warrior with the healing and support symbolized by the medical cross, all encapsulated within the form of the letter 'M'.
The logo narrates a tale of empowerment, symbolizing Menologie’s pledge to offer a safe harbor in healthcare for men, championing their journey to optimal health. This project showcases my ability to weave complex narratives into clear, impactful visual designs.
